1. A Typographic Approach to Email →

    wordsby1910:

    In our on-going pursuit of trying to improve readability and usability of digital products and services, one thing that’s always struck us as odd is the way typography of email applications has been left untouched since the early days of the internet. Even modern applications released in the…

  2. Working at a Design studio

    mydesigncubicle:

    image

    I feel it’s high time this needs to be out in the open as nobody ever discusses the trials & tribulations of an honest Designer working in an agency. Designers are the change makers. They constantly suffer in silence. Newbies are always treated like shit. Below are few unsaid principles that I’ve gathered during my employment years. It aims to help people make better decisions about their careers. 

    Choosing a design firm:

    Always and always try to work/collaborate with a firm which has awesome work. Yes, this sounds obvious. This is important because, the first place where you work after graduation or your first design job is consequential in forming your work custom and ethics Eg: If the firm is known for producing mediocre ideas, most probably you’ll end up forming the same habit.

    Your first job is an exposure to the real industry and clients where you learn to take baby steps as an infant. Whatever work process or habits that you’ll learn here will govern your future as a Graphic designer.

    Look for a firm that churns out consistent quality of work. If there’s just 2-3 awesome projects in their vast kitty, they must have probably commissioned those projects to a freelancer. 

    Read More

  3. The Gumroad Blog: A Penny Saved: Psychological Pricing →

    gumroad:

    Please note: This post is for sellers only. If you’re not a seller, please close this tab and go about your daily purchasing.

    Waiting.

    Okay, great. Now that it’s just the sellers, here’s some information about a pricing strategy you might consider trying out if you’re aren’t already.

    But first,…

  4. the understatement: Roboto vs. Helvetica →

    understatementblog:

    Google announced the mouthful known as “Android 4.0 Ice Cream Sandwich” today. The first bullet point of their presentation was a new system-wide font, Roboto. John Gruber quickly pointed out what had caught my eye as well: Roboto sure looks a lot like Helvetica, the typeface so famous they

  5. Comic Sans designer, Vincent Connare about Comic Sans:

    “If you love it, you don’t know much about typography, but if you hate it, you really don’t know much about typography either and you should get another hobby.”

  6. pbsarts:

    Off Book: The Effect of Color

    Color is one of the fundamental elements of our existence, and defines our world in such deep ways that its effects are nearly imperceptible. It intersects the worlds of art, psychology, culture, and more, creating meaning and influencing behavior every step of the way. Most fascinating are the choices we make, both subconsciously and consciously, to use color to impact each other and reflect our internal states. Whether in the micro-sense with the choice of an article of clothing, or the macro-sense where cultures on the whole embrace color trends at the scale of decades, color is a signifier of our motives and deepest feelings.

    Here’s a list of all the art used in the episode!
    https://docs.google.com/spreadsheet/ccc?key=0Aq_fU6bY-l5BdGNiSEJVVkNzTkpDRUt4…

    Featuring:
    Thomas Bosket, Parsons the New School for Design 
    Leslie Harrington, Color Association
    Doty Horn, Fashion Institute of Technology
    Mr GIF, http://www.mr-gif.com 

  7. Wolff Olins Blog: The New Brand Building Reality →

    wolffolinsblog:

    image

    The following post by Karl Heiselman was initially published as a contribution to The Wharton Future of Advertising Program.

    By 2020, advertising as we know it will no longer be the primary marketing vehicle used to build brands. Advertising will instead focus on driving…

  8. A splash from black and white to color.

    A splash from black and white to color.

  9. Wolff Olins Blog: Beautiful, fast and fluid. →

    wolffolinsblog:

    Times Square is always amazing; the lights, the motion, the vibrancy. Microsoft took it up another notch for the launch of Windows 8 last night, which coincided with the release of the Surface tablet. The team unveiled the holiday store and had an en plein air promenade where passers-by were…

  10. Really good brand books

    wolffolinsblog:

    The other day, our Twitter follower @rrchrdd asked for some reading tips. We asked around the office, but sourced an answer we can’t shrink to 140 characters.

    This post is for Richard, and anyone else who’s interested:

    Marty Neumeier, The Brand Gap


    Debbie Millman, The Brand Bible

    John Berger, Ways of Seeing, Chapter 7


    Eric Roscam Abbing, Brand-driven Innovation


    and then of course, our very own Robert Jones, The Big Idea

                                             

  11. Bardot (by Landor Associates)

  12. Wolff Olins Blog: USA TODAY's Reimagined Brand →

    wolffolinsblog:

    Putting Everyday Americans at the Center of the News

    One year ago, USA TODAY began work on the reinvigoration of their brand. And starting Friday morning, as the newspaper enters its 30th year, its millions of readers will be welcomed by a contemporary and refreshed redesign.

    The new…

  13. Wolff Olins Blog: USA TODAY's Reimagined Brand →

    wolffolinsblog:

    Putting Everyday Americans at the Center of the News

    One year ago, USA TODAY began work on the reinvigoration of their brand. And starting Friday morning, as the newspaper enters its 30th year, its millions of readers will be welcomed by a contemporary and refreshed redesign.

    The new…

  14. Celebrity with eye on position.

    Celebrity with eye on position.

    (Source: henrrydelavega)

  15. Wolff Olins Blog: What makes a better logo? →

    wolffolinsblog:

    By James Kape

    These days everyone seems to have an opinion about graphic design. Some classify good graphic design as something they can’t create themselves, design that’s aesthetically complex or looks like it was really hard to make. Whilst others think literal visualizations are the…